You are wrong to think that just creating a great design will make a project successful. It is also important to find the right printing method. Your clients will be satisfied because you can answer all of their questions about the printing process, costs, and limitations.
Refer to this article for more information on common printing techniques used in a graphic design project.
Screen Printing
Screen printing is a short-run printing technique. Many artists use it to design posters, art prints, and record covers. A screen printing kit and ink are relatively inexpensive. Screen printing is a flexible and easy-to-understand technique that allows you to use it in many different ways.
Printing Logos
Publishing Company Logos
Communication Company Logos
Modern innovations in screen printing allow you to produce larger runs and maintain a higher quality line and print. The screen’s material is a fine fabric such as silk, plastic, or metal threads. It is then spread on a frame made of aluminium or wood.
Debossing and Embossing
Debossing and embossing have a lot of commonalities and are very similar to printing techniques. The only difference is in the finish. Debossing leaves a flat impression, while embossing leaves a raised impression. This impression is created by applying pressure between a metal plate and a counter in the press.
When designing the layout for these printing methods, remember that mechanical processes can change the paper and the design.
These techniques may combine letters if there is not enough space between them.
Letterpress printing
The oldest printing technique, the letterpress, dates back to 15th-century Europe. Letterpress printing is more labour-intensive than other technologies and requires effort. Letterpress prints will look great on paper, so it is worth the effort. This method is very complex because letters must be arranged before being stamped.
First, you need to create a design. Next, choose the best typeface. The next step is to organize and proofread your type before printing. Next, you will need to place the print in a frame made of metal. Finally, you can choose the size and colour of your print.
But why is letterpress printing still so popular? It gives projects and artworks a vintage, antique and unique touch.
Varnish
Although varnish is similar to coating, it is liquidiser. Varnish is superior to other printing methods for many reasons. Foremost, it generates impressive visual effects. There are many varnishes available, with the most popular being:
- Gloss varnish
- Silk varnish or satin
- Matte varnish
- Varnishing with Ultraviolet (UV).
- Spot UV varnish
- All-over UV varnish
It is also time-saving. Finally, varnishing can be time-saving.
This printing method has one drawback: it is difficult to preserve. Varnish has a lower level of protection than coating and can yellow over time. It also takes longer to dry.
Silk Lamination
Silk lamination has the main advantage of being weather-water- and tear-resistant. This type of printing technique produces a soft, silky finish. Letters are printed in full colour, just like business cards. The artwork is durable because of the unique texture they produce.
You can either use liquid lamination or a film that gives the entire picture a glossy, dull, satin or muted effect. Silk lamination is similar to traditional lamination. It prevents different card stock (visiting cards, flyers and postcards) from being damaged or creased.
Because silk lamination is beautiful and long-lasting, it remains a great option for business owners. It will positively influence their customers and will be appreciated by them. Quality is an important aspect of any business.
Offset Lithography
Offset lithography refers to a planographic method that does not use oil and water. Printing areas can be either oleophilic or ink-accepting.
This is the most popular printing method for mass-produced print materials such as books and brochures. This method involves using metal plates and rubber blankets to transfer the print onto paper.
You can use offset lithography for short, medium and long print runs. Web offset printing is the fastest type used for high-volume publications such as magazines or newspapers.
Thermography
Thermographic printing is cheaper than engraving, embossing and debossing. Designers widely use it to add prestige to printed items.
It is simple: You mix the special powder with ink you wish to use on your paper. Then heat the powder and dry it.
This printing method is commonly used to design business cards and other business stationery. Some people also use it for report covers, greeting cards and wedding invitations. You can use different colours of powder to make unique printed items. You can use not only white or dark powder but also gold, silver and glow-in-the darkness.
